So why is video so important in 2017?
After Google, YouTube is the 2nd largest search engine on the planet. YouTube processes over 3 billion searches every month. Over 4 billion youtube videos are viewed everyday.
Ever since Google started displaying video results within general searches, video has never been more important in helping you reach your customers by ensuring you rank well on search engines.
Don’t believe us? Do a few google searches and you’ll notice how video results get preference displayed right at the very top.
Video can be watched on a variety of devices including desktop computers, tablets, mobile phones and gaming consoles.
Your videos can be shared in variety of platforms including:
- Your website’s homepage
- Marketing emails
- Blu-rays orDVDs
- Memory sticks
- At marketing pitches, meetings, conferences and industry tradeshows
- Offline devices (for internet blackspots)
It’s simple… PEOPLE buy from PEOPLE.
Watching video of your company builds trust in your brand or product and in yourself as a business.
Video can give a face to your business and make you stand at from your competition.
90% of online shoppers on the websites of major retailer’s find video helpful in purchasing decisions and the online shopping experience.
Without any doubt, retailers and manufacturers who provide video to market and demonstrate their products sell significantly more than those who don’t.